The Unprecedented Growth Of Private Brand In North America?

Despite the ongoing challenges of the Western economy, Private Brand continues to grow as cost-conscious consumers challenge the value of their shopping basket.

Learn how the consumer goods industry is reacting to and capitalizing on the opportunities afforded by the exceptional growth of private label in America.

Hear how the private label business is changing forever – expanding into all areas from grocery to drug stores.

Understand how technical innovation is helping the purchasing and quality departments as well as suppliers address the inevitable issues arising from this increasingly complex business.

Join Planet Retail for an exclusive live webcast, Wednesday, May 23, 2012 3:00 PM – 4:00 PM BST, where they will present how growth in private label products in North America is helping to accelerate the retail economy.

Tune in to discover:

  • Why private label goods have changed the North American market forever
  • Who are the top ranking private label retailers
  • How are their consumers driving this change
  • What supply chain challenges exist
  • How the important role of technology is enabling private label to win

Speakers:
Natalie Berg, Global Research Director Planet Retail and Amina West, VP Northern Europe Trace One

Register Today

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.