Walgreens continues to aggressively market its Private Brands, this time with a fresh new commercial for it’s national brand equivalent Private Brand Nice! The spot is punctuated by every parents nightmare theme song “chopsticks” and a cacophony of everyday sounds ranging from a kettle whistle to a bell ringing. I am not sure what this says about the brand or its products, but it definitely begs for attention; if for no other reason than to tell your kids to stop banging on the piano.
The spot also features a “call to action” in a $2 coupon at the register with the purchase of $10 worth of Nice! brand products.
Christopher Durham
President & Chief Strategist at My Private Brand/Folio28 LLC
Christopher Durham is the president and founding partner of the retail and Private Brand consultancy Folio28. He is a consultant, strategist and retailer with close to 20 years of real-world retail and corporate experience, creating, launching and building billion dollar Private Brands.
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Go ahead and start a buisness, create jobs in a struggling economy, and provide food to people and a reasonable price then put this company down lol or better yet start a buisness then dont offer deals like 2 bucks for spending 10, yea try running a buisness without “calling for action” lol just hope the wind blows in ur favor. Anyway lol im eating Nice! Beef jerky original flavor and its pretty darn good, i could see myself buying it again.