Walgreens Promotes Private Brands with a $10,000 Sweepstakes

Deerfield, Illinois based Walgreens has introduced a promotion to drive trial of their Private Brands and increase trip frequency. Customers may enter the Walgreens Health & Wellness Sweepstakes at the stand-alone website walgreensbrandsaveandwin.com. At the site Walgreens customers may enter to win 1 of 4 $10,000 cash prizes or daily instant win Walgreens gift cards!

To enter customers must purchase $20 of Walgreens or W Brand Health & Wellness Products. Submit their Email Address and Code on their receipt on walgreensbrandsaveandwin.com and complete the registration form. They may then participate in the Click-To-Win game for a chance to win an instant $5, $10 or $15 Walgreens gift card.

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.