The PLMA Announces Its 2012 Event & Conference Schedule

The January edition of the Private Label Manufacturer’s Association (PLMA) web based video magazine PLMA Live! is now live and ready to view. PLMA president Brian Sharoff previews the must attend PLMA conferences and events for the coming year.

Other stories include:

  • The 75+ aged consumers are not only living longer but also spending on food, health, and wellness. Brad Edmondson reports. Find out more during “Older Americans Could be Market of the Future.”
  • Join Store Len Lewis as he offers a taste of the vines and a look at store brand wine for the coming year. David Merrefield reports on the lessons to be learned with self-checkout, while Kurt Goldschmidt looks at the role of women in retailing.
  • Innovation is shifting packaging from making things look good to helping shoppers get the most out of their purchases, Dr. Kantha Shelke explains, during “Technology is Transforming Packaging.”

Click HERE to view PLMALive!



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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.