Schawk Acquires Brandimage – Desgrippes & Laga

Pre-press, production and brand deployment firm Schawk, Inc. announced yesterday that it has closed its previously announced acquisition of Lipson Associates, Inc. and Laga, Inc., which does business as Brandimage – Desgrippes & Laga, or “Brandimage,” for a cash purchase price of $25 million.

Brandimage is an independent branding and design network specializing in providing branding services including positioning and strategy, product development and structural design, package design and environmental design. Most recently Brandimage redesigned 7-Eleven’s 7-Select Private Brand. The firm has operations in Chicago, Cincinnati, Paris, Brussels, Shanghai, Seoul and Hong Kong. Brandimage will operate in conjunction with Schawk’s current brand development capabilities, which are performed under its Anthem Worldwide brand.

Brandimage was formed in 2008 by the merger of Desgrippes Gobe the agency founded by Joel Desgrippes and Marc Gobe in Paris in 1971 and the iconic branding firm Lipson Alport Glass & Associates (LAGA) that was founded in 1947. The year of the merger the combined agency was estimated to have billings of $60 million and 300 employees in three regions of the world, Asia, Europe and the United States, with offices in New York, Chicago, Cincinnati, Paris, Brussels, Tokyo, Seoul, Hong Kong and Shanghai.

President and Chief Executive Officer David A. Schawk commented, “Brandimage has established outstanding relationships with its clients by providing world class service throughout their locations. I am very pleased and excited to add such a strong group thereby further enhancing Schawk’s brand development capabilities.”



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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.