Daily Archives: October 18, 2011 »
Are Private Brands Un-American?
For those of you that were unable to attend the groundbreaking 2011 Private Brand Movement Conference in Chicago Carol Best, Anthem Worldwide Vice President of Brand Strategy is presenting a free 30 minute version
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Val Surf Launches Private Brand Collection
This story comes from an unlikely yet exciting source trade magazine Transworld Business. The magazine is owned by TransWorld Media the leader in the action sports publishing market since 1983. They own numerous titles
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The Sky is Falling? Private Brand is Down .7%
Yesterday, Chicago, Illinois based research and trend firm Symphony IRI released the “Times & Trends: Private Label – Brand Positioning in the New World Order” report. The report has been widely covered in the
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