New York based premium department store retailer Saks Fifth Avenue will deliver two presentations from Saks Fifth Avenue executives at the MAGIC fashion industry conference that opens in Las Vegas on August 22. The two sessions at the Las Vegas Convention Center are:
- Reviewing Design Talent (1 pm, Monday August 22, Room S230), an exclusive look inside Saks Fifth Avenue’s global designer selection process and the growing importance of their luxury private label brand, plus insights on social media and new marketing and retail concepts. The speaker is Eric Jennings, Vice President and Fashion Director Menswear, Home, Gift and Foods, Saks Fifth Avenue.
- Building a Private Brand: Saks Fifth Avenue Shares Their Strategy (11 am, Tuesday August 23, Room S230), an in-depth discussion about the development of Saks Fifth Avenue’s best-selling in-house menswear brand along with expert pointers on growing private label collections into global labels with designer-level price points. The speaker is Sunny Diego, VP DMM Men’s Private Brands, Saks Fifth Avenue.
Both sessions are sponsored by SGS Consumer Testing Services and will be moderated by Katherine Stein, International Business Development/Sales Manager, SGS Consumer Testing North America.