Daily Archives: July 24, 2011 »
George Goes to School
In 2005 Walmart borrowed the Private Brand designer fashion brand from ASDA the brand was acquired the as part of its purchase of the United Kingdom’s ASDA supermarket chain in 1999. George was named
Read More »Fresh & Easy Expands Gourmet Private Brand
Fresh & Easy Neighborhood Market is expanding its popular Gourmet Private Brand with 12 new fresh products. Fresh & Easy introduced Gourmet in February to cater to customers seeking more affordable, restaurant-quality products they
Read More »Sweetbay Promotes My Essentials with the Price Check Challenge
Delhaize’s Florida based banner Sweetbay Supermarket is celebrating the launch of the new Delhaize uber Private Brand “My Essentials” with a online promotion, “We’d like you to switch, but… how much do you really
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