Social media continues to play a significant and evolving role in the growth of Private Brands, this example comes from Walgreens who has engaged SocialSpark.com a agency that develops promotions based on Social Media Sponsorships or sponsored blog posts. This example is from the mommy blogger “Bargain Briana.” And focuses on Walgreens Private Brands and the Walgreens Way to Well Fund.
Check it out – all links are the originals from the sponsored post on Briana’s site:
Many of you are turning to private labels instead of the national brands. Many stores are responding to this desire by consumers and creating and maintaining additional private label brands. Did you know Walgreens has their own line of branded health and wellness products?
With Walgreens Brand Health & Wellness Products, you are able to save money without sacrificing quality or trust or spend a ton of time hunting down coupons. All of Walgreens branded products have a 100% satisfaction guarantee and are pharmacist recommended. When comparing ingredients of these items, you will find most contain the exact same active ingredients as the national brand.
Through Social Spark, Walgreens sent me a Walgreens Brand Oil-Free Acne Wash, which is comparable to a national brand. I’ve never tried this particular Walgreens item in the past. The Walgreens Oil-Free Acne Wash is very comparable to the national brand without the huge price tag!
For comparison, Walgreens Brand Oil-Free Acne Wash is just $4.99 for 6 oz, while the national brand is $6.49 for 6 oz. This is a savings of $1.50 without using any coupons or promotions. Plus, the active ingredient is exactly the same in both Oil-Free Acne Washes – Salicylic Acid, 2% Acne Treatment.
This is just one of the many Walgreens Brand Health & Wellness Products available. You will find a wide variety of items like allergy relief, cold & cough relief, pain relief & sleep aids, digestive relief, and vitamins and supplements. Remember, Walgreens is standing behind these products with a 100% satisfaction guarantee. As a mom, I love that they stand behind their products.
How would you like to win a $50 Walgreens Gift Card? Twenty winners across the participating blogs will win! See complete contest rules here.
Here’s How to Enter:
1.) Leave a comment on the blog post about which Walgreens Brand Health & Wellness Products is your favorite.
2.) Tweet out a message containing the URL of the blog post that they are entering through as well as the hashtag #walgreensbrand
Read more about the Walgreens Way to Well Fund™ When you buy Walgreens Brand Health & Wellness Products, one cent from the purchase (up to $3 million annually) will support bringing preventative wellness services and education to local communities through National Urban League Tour.