Woolworths South Africa partnered with The Cape Town Toiletry Company under the creative direction of Todd Anderson, they the worked with some of South Africa’s most renowned design studios in the development of the African Spa Private Brand.
The brand captures the vibrancy and culture of the African continent, adopting rich tones of orange, yellow and dark brown balanced alongside lighter shades of green and purple. The jar shapes resemble traditional clay pots with screen printed African inspired ingredients on the outside.
Latest posts by Christopher Durham (see all)
- Three Days In Chicago – Jul 23, 2014
- It’s Time to Understand the Online “package” – Global Retail Brands – Jul 23, 2014
- Amazon Introduces First Commercial for Fire Phone – Jul 22, 2014