The Private Label Manufacturers Association (PLMA) presents this intriguing look at what’s in store for Private Brands in 2011 in the latest edition of their online video magazine PLMALive! Get an advance look at this year’s trends and prospects from news anchor Jodi Daley and PLMA President Brian Sharoff. Find out what lies ahead for supermarkets, drug chains and mass merchandisers from veteran commentators Michael Sansolo, Len Lewis, and David Merrefield. Plus Tim Simmons discusses the latest Nielsen market share trends and Gfk’s exclusive consumer opinion findings.
The PLMA is a sponsor of My Private Brand.