Ed Wright named President and COO of Daymon Worldwide

In one of her first moves as CEO of Daymon Worldwide, Carla Cooper has appointed Ed Wright, a former Executive Vice President and longtime associate of the company, to President and COO of its North American Brokerage.

Wright, a 28-year Daymon veteran, will be responsible for creating a fully integrated system to better align the company’s resources and partnerships. He will also oversee the relationship with Anderson Daymon, a specialized sales and marketing organization that has served Costco exclusively since 1983. He will continue to be based in the Stamford, Connecticut headquarters.

After serving in merchandising and operations in the independent food retail world for 10 years, Wright joined Daymon as a Management Development Trainee in 1983. During his first five years, he worked his way up through four different accounts and was named a Vice President of the company in 1987.  In 1992, Wright assumed the leadership responsibilities of Daymon’s Topco Partnership as Group Vice President.  He was again promoted in 1996 to Executive Vice President with increased corporate and customer responsibilities.

Throughout Wright’s career with Daymon Worldwide, he has experienced, managed and supervised virtually every area of the company’s business, including International and Domestic Brokerage, Finance, IT and Human Resources. In his new role Wright will continue developing and maintaining strong relationships and creating alignment with Daymon’s business partners.

“Ed’s lifelong passion for retail combined with his keen intellect is a perfect combination for Daymon’s COO role,” notes Cooper. “I look forward to working closely with Ed and I’m confident that his skill sets will result in greater heights of success for our organization.”



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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.