Morrisons chief executive Dalton Philips has underlined his determination to grow the supermarket chain by appointing four new senior managers.
Mr Philips, who replaced Marks & Spencer-bound Marc Bolland in March, said the appointments will drive his plan to make the Bradford, England based group “different and better than ever”.
The UK’s fourth-biggest supermarket chain behind Tesco, Asda and Sainsbury’s, faces a tough 2011 from resurgent rivals, increasing costs and downbeat consumers. While its growth has outstripped competitors for much of the past two years, it has slipped back recently.
In October, Mr Philips outlined plans to expand into convenience and online retailing, plus enhance its Private Brands.
Mr Philips, who joined from Canadian grocer Loblaw, said the hirings “represent a big step forward in the strength of our operational and strategic capabilities and the pace at which we can execute”.
He added they reflect the group’s ability to attract “the brightest and best talent”.
Belinda Youngs joins as own-brand director from grocery chain Sobeys in Canada, where she was chief marketing officer. She will be responsible for all Morrisons’ private brand work, “developing the Morrisons’ own label as a leading brand”.
Ms Youngs, who will report to Mr Hodgson, is said to have extensive label development experience and has held senior trading and buying posts with Sainsbury’s.
Source: Yorkshire Post