CAREER WEDNESDAY: Account Director, Wallace Church

Account Director, Wallace Church, Inc.
New York City, NY

Job Description
Roles & Responsibilities

An Account Director is expected to deliver on a number of performance metrics that ultimately strengthen the firm’s client relationships, improve prospects for additional business and generally enhance the overall function of our Account Management Department within Wallace Church. The scope of an Account Director’s roles and responsibilities include:

  • Manage larger, more extensive branding initiatives for major clients
  • Lead client presentations and interface with senior executives within client organizations
  • Collaborate with clients directly to assess needs, determine project requirements, understand client’s internal organization and decision making process, and anticipate potential issues
  • Outline proposals, prepare estimates and assist in negotiating terms of assignments accordingly
  • Train, mentor and supervise team members and junior staff within the organization as needed; provide input on performance reviews
  • Provide clients with ongoing insights on brand communications strategies, industry news and developments
  • Identify new business with new or existing clients
  • Contribute to new business development effort through various channels, including industry conferences, seminars, networking events etc., as well as an in depth knowledge of specific markets and ability to leverage synergies with past experience
  • Represent Wallace Church, as needed, in a senior capacity and with an ability to reflect the integrity and professionalism of the company
  • Assist with internal communications, as appropriate, between firm principals and staff, and identify areas for improvement within the organization

An Account Director’s qualifications and performance record should be commensurate with the professional title and therefore should meet or exceed the following:

  • 10+ years of project management experience in one or more of the following fields: brand identity and package design, advertising, consumer promotions, marketing services, and/or public relations
  • Diverse knowledge of and expertise in strategic brand positioning and development
  • Demonstrated leadership skills, senior-level consulting and relationship management ability
  • Superior writing and editing ability for proposals and related client correspondence
  • Outstanding commitment to client service and client satisfaction
  • Excellent project management skills, including internal team oversight, ongoing communications with firm principals and Directors
  • Accountability for strategic, tactical and creative execution and deliverables, and ensuring all projects are profitable and completed in a timely manner

To apply send your resume to Rob Wallace:

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.