For a limited time, Jacksonville, Florida based grocer Winn-Dixie is offering specially packaged 24-packs of Private Brand spring water and purified water to benefit the U.S. Marine Corps Reserve’s Toys for Tots program. For every 24-pack of water sold, 10 cents will be donated to the organization, up to a total of $100,000.
Two of Winn-Dixie’s Private Brand manufacturers, Niagara Bottling and Silver Springs Bottled Water, are supplying the product. The water’s packaging reflects the partnership — imagery that includes the “Marine Teddy Bear,” children, and a red wagon filled with gifts. The 24-packs of bottled water sell for $3.69 and are now available in all of the grocer’s 485 stores.