Target continues to push the boundaries of the retail experience, branding and private brands with a fascinating collaboration with the exclusive the invitation-only shopping website the Gilt Groupe. Beginning Friday, August 20, they are partnering to offer an exclusive preview-shopping event of select pieces from Target’s newest designer Private Brand collaborations with John Derian, Tucker and Mulberry.
If this intrigues you, all you need to do is make sure you are a registered member of Gilt Groupe, the online boutique features luxury designers and fashion brands at prices up to 70% off the retail. Registration is free—and Gilt is throwing in a $10 credit to get you started! The sale will only last through the weekend, and quantities are limited.
To learn more about Target’s Private Brand Strategy join me at the Private Brand Movement 2010 conference in Chicago at the Hotel Sax from September 27-29, 2010, where Annie Zipfel the Director of Owned Brand Strategy will present.