Senior Brand Manager, Private Brands, Sam’s Club
Position Location: Arkansas
Manages the execution of strategic plans for specific brands by establishing growth plans for brand portfolios. Incumbent would lead the creation and implementation of member-focused business plans; identifying and addressing the key drivers of category success. Collaborates and communicates with internal and external teams to develop and execute category strategies and plans. Manages key creative projects that directly impact Private Brands. Guides internal resources and external agencies to ensure projects are delivered on time and on budget drives the development of brand plans and strategies that achieve operating plan objectives by communicating with other business areas (example: marketing). Approves creative elements, implements joint marketing programs with suppliers, ensures brand compliance and established brand-operating requirements. Ensures product quality by managing internal and external resources (for example; third party quality testing labs).
5-7 years with CPG, new products, retail, and private brands,
ADDITIONAL PREFERRED QUALIFICATIONS: MBA