7 - 9
Provocative. Disruptive. Transformative. Reflecting on FUSE 2013. It was the rise of a whole new FUSE. Together as designers, brand strategists and marketers we shared stories, lessons and made plans to [...]
It was the rise of a whole new FUSE. Together as designers, brand strategists and marketers we shared stories, lessons and made plans to return to work more inspired, productive and valuable. Jonathan Adler reminded us to remember what drew us to this business in the beginning and tap that as an endless source of inspiration. The CEO of Plum Organics showed us how design thinking can spark major category disruption and the impetus for innovative and socially conscious new revenue streams. And Mike Indursky proved that no, the world does not need a new skin cream (or snack, or car, or sneaker, or sofa). But the world ALWAYS needs a new story.
It was a FUSE we will never forget. The most collaborative FUSE in history, we’re already hard at work at FUSE 2014.
7 (Monday) - 9 (Wednesday)
Chicago, Illinois - Radisson Blue Aqua