Daily Archives: Mar 25, 2010 »

Vintage Jane Parker Private Brand Spices

Christopher Durham March 25, 2010 6

Every once in a while I run across Private Brands in a strange and unexpected places, and even less frequently I run across vintage Private Brands. This example comes from the auction site IOffer.com

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Rexall Private Brands Come to Dollar General

Christopher Durham March 25, 2010 0

Dollar General today announced that it will be the exclusive retailer of Rexall Private Brand products. The discount retailer is adding a extensive selection of Rexall brand products to its merchandise assortment. Image via

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Recession and Recovery: What’s Ahead for Private Brands from PLMA

Christopher Durham March 25, 2010 0

Check out the Private Label Manufacturer’s Association’s  (PLMA’s) new 3-part web video series and learn what they see  in the future of Private Brands. Each episode features news anchor Jodi Daley and PLMA President

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The Private Label Pendulum

Christopher Durham March 25, 2010 0

Here is an intriguing guest post from Dennis Furniss, of the Chicago based branding firm Kaleidoscope. Dennis has an intriguing take on the emergence of Private Brands. By nature brands are designed to compete,

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