Arizons daily newspaper the Arizona Daily Star published this interesting comparison and test of Walmart’s Great Value Brand and Fry’s family of Private Brands. Great Value came out on tip with the best prices in Tucson.
Store-brand grocery survey: Wal-Mart edges Fry’s
When it comes to shopping store brands, Wal-Mart and its Great Value brand are tough to beat if you want to save money.
Store brands, increasingly popular with cash-strapped shoppers, are lines of products made by or for a supermarket chain, as opposed to national brands such as Heinz or General Mills.
The Arizona Daily Star surveyed store-brand offerings at major grocery retailers in Tucson last week, and Great Value was the cheapest for the selected items.
When taking loyalty cards into account, Fry’s Food Store, which has several tiers of store brands, nudged within 24 cents of the discount retail giant.
With the loyalty cards taken into consideration, Food City, then Bashas’, Albertsons and Safeway, followed the two leaders. Even without loyalty cards, Walmart Neighborhood Market had the lowest prices — with Food City coming in second, followed by Albertsons, Fry’s, Safeway and Bashas’.