Nashville, TN based graphic design & creative service company Perky Brothers developed this engaging Private Brand packaging for Miss Cordelia’s, a small neighborhood grocer in Memphis, TN. It is nice to see small retailers using Private Brands to develop and enhance their retail brand.
This from the Perky Brothers website:
“This is a coffee bag designed for Miss Cordelia’s, a small, neighborhood grocery in Memphis, TN. Miss Cordelia’s is where a friendly neighborhood grocer meets the sassy and charming wit of a southern matriarch. The design takes inspiration from that with its polite front and simple 2-color palette, but gives the customer a nice surprise when they expand the bag to fill it up as a playful gusset pattern is revealed.”
It feels local, small, not corporate. Quite charming. I’d buy it.