CBS “Early Show” financial contributor Vera Gibbons price compares national brands and private brands, with private brands coming out on top in every category. This piece features brands from Walmart (Great Value & Equate), Target (Market Pantry & Up & Up) and CVS.
The following two tabs change content below.
Christopher Durham
Vice President of Retail Brands at Theory House
Christopher Durham is the founder of My Private Brand and the VP of retail brands at Theory House, the branding and retail marketing agency. He is a consultant, strategist and retailer with close to 20 years of real-world retail and corporate experience creating, launching and building billion dollar Private Brands.
Latest posts by Christopher Durham (see all)
- The Millenials Are Coming! – Apr 17, 2014
- Woolworths Signs 3 Year Private Brand Bread Deal – Apr 17, 2014
- PB CAREERS: Safeway – Brand Manager – Apr 15, 2014
<