This article comes from The Business Insider and is a nice look at the impact of Private Brand on CPG’s or more significantly that of Walmarts Great Value on these companies.
As an aside from the blogging part of me this story is inserted into this post using a feature called Embed This, at first glance it appears to be an easy to us feature that allows content sharing will giving appropriate credit to the author. What do you think?
Latest posts by Christopher Durham (see all)
- David Atkins, VP of Own Brands, BJ’s Wholesale Club Talks to PLMA Live! – May 21, 2015
- “The 6 Trends Shaking Up Private Brand” Revisited – May 21, 2015
- Food Lion Redesigns Private Brand – May 20, 2015