More Premium Ice Cream from Giant Eagle.

Giant Eagle Market District Gelato

This seems to be the week for premium ice cream news with Giant Eagle joining Tesco in the ranks of premium ice creams. Giant Eagle the Pittsburgh based grocer and one of the largest, privately owned and family-operated companies in the nation with annual sales of approximately $7.1 billion. Ranked 32 on Forbes magazine’s list of the top U.S. private companies with 223 locations, introduced four new varieties of authentic gelato from Italy under its Market District private label.

Market District products are hand-selected and developed by our foodies to meet a premium standard for quality, but to remain steadfastly affordable. They come from across the globe — no distance too far for us to travel to find the very best.

Ranging from authentic, imported Italian olive oil and handmade frozen appetizers to gourmet teas, 100% arabica bean coffee and decadent chocolates, the Market District brand recognizes the foodie in us all.

Known as Italy’s version of ice cream, gelato is packed full of flavor that instantly melts in your mouth.

There are four varieties to choose from:
Get your ultimate chocolate fix with this deep chocolate gelato swirled with chocolate sauce and topped with chocolate shavings.


Lemon lovers pucker up for this fluffy gelato made with authentic limoncello from Sorrento, Italy and swirled with lemon gelee ribbons.

Panna Cotta
Sophistication meets simplicity with this creamy, silky custard-like gelato swirled with a rich caramel sauce.

Go nuts for this creamy pistachio gelato topped with bits of candied pistachios from Bronte, Sicily.

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Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.