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	<title>Comments on: Branding Made Fresh &amp; Easy</title>
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	<link>http://mypbrand.com/2009/02/04/branding-made-fresh-easy/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=branding-made-fresh-easy</link>
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		<title>By: myprivatebrand</title>
		<link>http://mypbrand.com/2009/02/04/branding-made-fresh-easy/comment-page-1/#comment-876</link>
		<dc:creator>myprivatebrand</dc:creator>
		<pubDate>Wed, 13 Jan 2010 02:46:40 +0000</pubDate>
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		<description>Danielle,
Thanks for reading, design and branding has truly become a global endeavor so it is always exciting to learn the details of the players and the process, thanks for clarifying the P&amp;W involvement in the Fresh &amp; Easy work. Please keep me in mind when you have private brand news, my readers love to hear what is going on across the pond.
Christopher</description>
		<content:encoded><![CDATA[<p>Danielle,<br />
Thanks for reading, design and branding has truly become a global endeavor so it is always exciting to learn the details of the players and the process, thanks for clarifying the P&amp;W involvement in the Fresh &amp; Easy work. Please keep me in mind when you have private brand news, my readers love to hear what is going on across the pond.<br />
Christopher</p>
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		<title>By: Danielle Kidney</title>
		<link>http://mypbrand.com/2009/02/04/branding-made-fresh-easy/comment-page-1/#comment-872</link>
		<dc:creator>Danielle Kidney</dc:creator>
		<pubDate>Tue, 12 Jan 2010 12:05:57 +0000</pubDate>
		<guid isPermaLink="false">http://mypbrand.com/?p=497#comment-872</guid>
		<description>It is important to also mention that there was collaboration on the branding, between ourselves P&amp;W, London based award winning design consultancy and Deutsch the LA ad agency who Ross Patrick used to work for.

After the initial branding and identity was decided, we designed and created the food packaging for the fresh&amp;easy brand.

We have a long standing and on going relationship with Fresh&amp;easy and 2010 continue to design their food and non-food ranges.</description>
		<content:encoded><![CDATA[<p>It is important to also mention that there was collaboration on the branding, between ourselves P&amp;W, London based award winning design consultancy and Deutsch the LA ad agency who Ross Patrick used to work for.</p>
<p>After the initial branding and identity was decided, we designed and created the food packaging for the fresh&amp;easy brand.</p>
<p>We have a long standing and on going relationship with Fresh&amp;easy and 2010 continue to design their food and non-food ranges.</p>
]]></content:encoded>
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	<item>
		<title>By: JP</title>
		<link>http://mypbrand.com/2009/02/04/branding-made-fresh-easy/comment-page-1/#comment-19</link>
		<dc:creator>JP</dc:creator>
		<pubDate>Fri, 06 Feb 2009 12:31:22 +0000</pubDate>
		<guid isPermaLink="false">http://mypbrand.com/?p=497#comment-19</guid>
		<description>nice blog.</description>
		<content:encoded><![CDATA[<p>nice blog.</p>
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