A little more than a week after Christmas and it seems like the whole world is on sale. Everywhere I go the discounters are discounting and the high end retailers are running huge sales. Wandering through Nordstoms in the Southpark Mall in Charlotte, this is definitely true. They have been in the Private Brand business for many years and the list of their brands is pretty long, but I kept running into their banner brand, and it seems that even they play in a few of the traditional packaged goods (coffee) products while focusing on the apparel basics, great men’s shirts, women’s panty hose etc.
Christopher Durham
President & Chief Strategist at My Private Brand/Folio28 LLC
Christopher Durham is the president and founding partner of the retail and Private Brand consultancy Folio28. He is a consultant, strategist and retailer with close to 20 years of real-world retail and corporate experience, creating, launching and building billion dollar Private Brands.
Latest posts by Christopher Durham (see all)
- William-Sonoma Shines With Private Brand Baking – June 16, 2013
- Champion Brands Now Offers Private Brand Brake Fluids – June 16, 2013
- Fifty2, The MPB Project: A&P – Via Roma – June 13, 2013
![MBD-118-MyBrand-Web-Ad1[1]](http://mypbrand.com/wp-content/uploads/2013/06/MBD-118-MyBrand-Web-Ad11.png)
