Theo Albrecht: Private Brand Visionary Dies at 88 – ALDI
Theo Albrecht

One of the founding brothers of the Aldi discount supermarket chain has died at the age of 88. Theo Albrecht goes to his grave as one of the richest men on the planet with a fortune in excess of $16 billion. Together with his brother Karl, two years his senior, he created the notable no-frills grocery chain Aldi – which [...]

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Consumers Continue to Look For Private Brand Solutions
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Almost two-thirds of US adults say they are buying more Private Brands to save money, slightly up from February when 63% said they were doing this, according to a Harris poll conducted last month. Almost half of Americans (48%) say they are brown-bagging lunch, also slightly up from February when 45 percent said they were doing this. Two in five [...]

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The World of Private Label: European Perspectives.
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The Private Label Manufacturers Association has posted the latest in its video interview series PLMALive! this months episode was filmed at the World of Private Label in Amsterdam. Interviews include conversations with Arjan Booth the Chief Executive Officer of Agenor and Tim Nichol the Managing Director of MIH. For many years Europe has been considered to be the leader in [...]

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Vampire Private Brand Underwear from Marks & Spencer
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A teenage vampire is not the obvious choice of inspiration for a brand of men’s underwear. But Robert Pattinson, or R Patz as the star of The Twilight Saga is known by fans, has been named as the inspiration behind Marks and Spencer‘s new slim-fit Private Brand underwear. Dubbed the R-Pant, the low-rise briefs and trunks are designed to be [...]

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Executive Changes in Bentonville Impact Private Brand?
Walmart Store

The resignation of Walmart’s US apparel chief Dottie Mattison marks the third high-level departure at the Bentonville giant in less than a month. The shifts will most certainly signal significant strategic changes at the retailer. Murmurs of the recluttering of Action Alley and dramatic shifts in merchandising strategies abound, stay tuned as I have often discovered, strategy is better revealed in store [...]

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AWG Relaunches Private Brand Website
AWG

Kansas City based Associated Wholesale Grocers distributor the classic distributor Private Brands like Always Save, Best Choice and Clearly Organic have relaunched their website www.awgbrands.com. The redesigned site includes new functionality and a modern design created by Fort Worth Texas-based Immotion Studios. Cooking videos and new recipes are a nice to touch to encourage repeat visitors. If you enjoyed this [...]

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Private Brand: The Ultimate Weapon
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While there’s no denying that it’s hard to compete with the worlds largest retailer Bentonville based Walmart, a new report from Kantar Retail says that retailers with personality, Private Brand choices and consistent attention to low prices may actually be more appealing. Its study, “Challenging the Behemoth,” compared Walmart to Market Basket. Market Basket is a chain of 65 supermarkets [...]

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The Essence of Private Brand Cosmetics
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If you weren’t able to make it to the cosmetics tradeshow Cosmoprof  in Las Vegas Private Label Magazine has conveniently posted for download the three presentations on Private Brand which they hosted. They feature: Pam Busiek the President of CBI Labs, Andy Johnson Creative Partner with the branding agency United* and Ian Ginsburg the President of C.O. Bigelow Pharmacy. Download [...]

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The Economy Has Caused Me to Realize Which Brands I Care About
PrivateLabelSHopper

In an article this week from Adweek titled: “Study: Maybe Demand Isn’t So Pent Up”Mark Dolliver takes a look at a new report issued this month by Deloitte and the Harrison Group according to the article: Attitudes toward private-label goods offer a telling example of consumers’ sense that spending less needn’t mean settling for less. Just one-third of the respondents [...]

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Whole Foods Redesigns Private Brand
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“Whole Foods Market’s Market brand packaging has received the Duffy & Partners treatment, with revamped packaging, designed by the branding and advertising agency that will unify different designs found throughout different markets.” Austin Texas based organic and natural grocer Whole Foods Market’s Market has redesigned its fresh food Private Brand packaging with the help of Minneapolis based design agency Duffy [...]

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